Meridian, the award-winning private aviation company, is pleased to announce the launch of its newly redesigned website, meridian.aero. Designed with the user experience in mind, the new site showcases the aviation services Meridian offers along with the company background, news, and details on the health and safety protocols in place. The new site incorporates many enhancements and easy-to-access navigation to provide users with in-depth information. It also incorporates a responsive design that allows the site to be optimized across multiple platforms, including tablets and smartphones.
The new website offers improved functionality in an uncluttered and visually-appealing design that lets users quickly find the information they want, including fuel prices, ramp fees and the ability to make a reservation. Other features include the ability to request a detailing quote, ask for information, provide feedback on our service, and direct contact information for each department or location.
Meridian’s new site coincides with the company’s strategic realignment of its business units, which will allow it to focus exclusively on its premier FBO business. The company will also continue to offer aircraft detailing, cleaning and decontamination services. “The streamlining of our business allows us to concentrate on continuing our customer-centric approach to consistently offer the best possible service,” said Steve Chandoha, President. “The redesigned website reflects our position as an industry leader and highlights what sets us apart.”
“In addition to updating the website to showcase the fresh vision for the company, the goal of the redesign was to provide visitors with an enjoyable user experience and ensure they find the information they are looking for,” said Kirk Stephen, Director of Marketing. “Our team spent a great deal of time developing and preparing the new site to be as informative, easy-to-use and productive for the user as possible. We think visitors to the site will be happy with the outcome.”
The site features dedicated pages for each of the company’s FBO locations that include complete details on their respective services, amenities and certifications. There is also a page for the Detailing department with a comprehensive overview of the wide variety of exterior and interior services available, as well as the cleaning and decontamination services they offer. Other sections of the site include an extensive photo gallery, company blog and links to social media.
“Outstanding service and a dedication to always putting the customer first has been a hallmark of Meridian for over 70 years,” added Mr. Chandoha. “The new website reflects our brand and the standards we are known for. We’re excited about the launch and think this new site will allow visitors to easily find the information they need about our world-class facilities and award-winning service.”
Meridian, the award-winning private aviation company based at Teterboro Airport (TEB), is pleased to announce the launch of its newly redesigned website, meridian.aero. The sleek, new design will provide visitors a unique digital experience that highlights the many aviation services the company has to offer. The design changes will be implemented across both web and mobile devices, including tablets and smartphones.
In addition to the new look, several functional enhancements were also made throughout the site. For example, a new section was added to the Home page called ‘Latest Updates’, which is dedicated to bringing current news from the company Blog to the front page. Customized content for announcements and special events will also be featured in this section. For even more news, a Twitter feed was added at the bottom of the Home page to keep site visitors up to date with the latest tweets.
In order to help draw and retain more international visitors, a translate tool on the menu bar was added at the top of each page. On the Meridian Fleet page, aircraft photos will now pop up and can be viewed in a slide show format rather than just be statically displayed. On the Contact Us page, there is now an interactive map showing the locations of the Meridian offices around the country. Directions to the offices are now easily available by clicking on the markers.
Kirk Stephen, Marketing Manager, says, “The Meridian website is critical to our communications strategy, which is to align the branding elements and trade dress across both print and digital platforms. It took almost a year of planning and development work to prepare the site for launch, which has resulted in a stronger and more distinctive presence. The goal of the redesign was to provide visitors with a more enjoyable user experience, and we think they will be happy with the outcome.”